Christian Auer - Auer Signal

"Several years ago, we renewed our positioning in the international components market with FORMA STRATEGIA. The result was a positioning that matched our history, DNA, and development and production methods perfectly. Guided by the fundamental results of the analysis, which went far beyond pure positioning, we subsequently revised our brand image, online presence, product design, and organisational structure. Our success in the market and positive customer feedback confirm that FORMA STRATEGIA has put us on the right path. What I find particularly convincing to this day is that FORMA STRATEGIA is not focused on creativity, advertising or trends, but rather on analytical precision, consistency and impact. This is what makes them so attractive and valuable to industrial companies outside the advertising world."